{"id":92379,"date":"2025-10-16T09:43:00","date_gmt":"2025-10-16T08:43:00","guid":{"rendered":"https:\/\/elithair.com\/?p=92379"},"modified":"2025-10-16T09:43:00","modified_gmt":"2025-10-16T08:43:00","slug":"pp405-for-androgenetic-alopecia","status":"publish","type":"post","link":"https:\/\/elithair.com\/uk\/blog\/pp405-for-androgenetic-alopecia\/","title":{"rendered":"PP405: Hope or Hype? The New Approach to Androgenetic Alopecia"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\" id=\"h-what-is-pp405\">What Is PP405?<\/h2>\n\n\n\n<p>PP405 is a newly developed, non-hormonal active ingredient currently being tested in preclinical and early clinical trials. Chemically, it belongs to the so-called <a href=\"https:\/\/www.sciencedirect.com\/topics\/engineering\/low-molecular-weight-compound\" target=\"_blank\" rel=\"noreferrer noopener\">low-molecular-weight compounds <\/a>\u2013 small organic molecules that specifically influence biochemical processes in cells. <\/p>\n\n\n\n<p>PP405 was developed by the US biotech company Pelage Pharmaceuticals, which specialises in regenerative therapies for hair loss. The substance interferes with the energy metabolism of hair follicle cells and is intended to reactivate the scalp&#8217;s natural growth system.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-does-pp405-work\">How Does PP405 Work?<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"500\" src=\"https:\/\/elithair.com\/uk\/wp-content\/uploads\/sites\/3\/2025\/10\/hair-follicle-cross-section.webp\" alt=\"An illustration showing the cross section of skin layers and hair follicles.\" class=\"wp-image-92385\" srcset=\"https:\/\/elithair.com\/uk\/wp-content\/uploads\/sites\/3\/2025\/10\/hair-follicle-cross-section.webp 750w, https:\/\/elithair.com\/uk\/wp-content\/uploads\/sites\/3\/2025\/10\/hair-follicle-cross-section-300x200.webp 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/figure>\n\n\n\n<p>The substance inhibits the transport of <a href=\"https:\/\/pubchem.ncbi.nlm.nih.gov\/compound\/Pyruvate\" target=\"_blank\" rel=\"noreferrer noopener\">pyruvate <\/a>into the mitochondria, altering cellular metabolism and increasing the production of lactate. According to <a href=\"https:\/\/clinicaltrials.gov\/study\/NCT06393452?term=pp405&amp;rank=1\" target=\"_blank\" rel=\"noreferrer noopener\">studies<\/a>, this process is said to stimulate the activity of hair follicle stem cells and prolong the growth cycle.<\/p>\n\n\n\n<p>Researchers believe that PP405: <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Prolongs the hair growth cycle (anagen phase)<\/li>\n\n\n\n<li>Reactivates dormant hair follicles<\/li>\n\n\n\n<li>Inhibits inflammatory processes in the scalp<\/li>\n\n\n\n<li>Improves blood circulation and nutrient supply<\/li>\n\n\n\n<li>Stimulates the production of growth factors such as <a href=\"https:\/\/www.ncbi.nlm.nih.gov\/books\/NBK6482\/\" target=\"_blank\" rel=\"noreferrer noopener\">VEGF<\/a> and <a href=\"https:\/\/www.ncbi.nlm.nih.gov\/gene\/3479\" target=\"_blank\" rel=\"noreferrer noopener\">IGF-1<\/a><\/li>\n<\/ul>\n\n\n\n<p>In contrast to hormonally active substances such as finasteride or minoxidil, PP405 acts directly at the cellular level \u2013 an innovative approach that relies on the self-regeneration of hair follicles. Furthermore, the active ingredient is considered well-tolerated and is said to cause few to no systemic side effects, as it acts exclusively locally on the scalp.<\/p>\n\n\n\n<p>However, so far, only an increase in hair density of about 20% has been observed, which is roughly equivalent to the effect of minoxidil. While PP405 can stimulate hair growth, it does not achieve the lasting density of a hair transplant, which uses real, growing follicles.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-when-will-pp405-become-available-in-the-uk\">When Will PP405 Become Available in the UK?<\/h2>\n\n\n\n<p>PP405 is currently being tested in Phase 2a trials only in the US. In this study phase, the substance is already being tested on humans to check its effectiveness and tolerability. Approval is not possible until 2027 at the earliest. No application has yet been submitted for the <a href=\"https:\/\/www.gov.uk\/government\/organisations\/medicines-and-healthcare-products-regulatory-agency\" target=\"_blank\" rel=\"noreferrer noopener\">MHRA<\/a>, so British hopefuls will have a few more years to wait.<\/p>\n\n\n\n<p>This means a market launch here isn&#8217;t likely to occur before 2029\u20132030. PP405 is also likely to be prescription-only and can only be prescribed after a medical diagnosis.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-why-the-effectiveness-could-vary-from-person-to-person\">Why the Effectiveness Could Vary From Person to Person<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"804\" src=\"https:\/\/elithair.com\/uk\/wp-content\/uploads\/sites\/3\/2025\/10\/EN_Density-table.webp\" alt=\"A graphic displaying the density results of DHI hair transplant from Elithair, Minodixil, and PP405 clinical phase.\" class=\"wp-image-94404\" srcset=\"https:\/\/elithair.com\/uk\/wp-content\/uploads\/sites\/3\/2025\/10\/EN_Density-table.webp 750w, https:\/\/elithair.com\/uk\/wp-content\/uploads\/sites\/3\/2025\/10\/EN_Density-table-280x300.webp 280w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/figure>\n\n\n\n<p>As promising as the research sounds, one thing is clear: hair loss varies from person to person. The causes range from genetic and hormonal influences to stress, diet, or medication. <\/p>\n\n\n\n<p>Therefore, PP405, like all other treatment approaches, may not work equally well for everyone. Key factors include: <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Genetic sensitivity of the hair roots to DHT<\/li>\n\n\n\n<li>Severity of hair loss<\/li>\n\n\n\n<li>General scalp health<\/li>\n\n\n\n<li>Lifestyle factors such as diet and sleep<\/li>\n<\/ul>\n\n\n\n<p>Studies have already shown that the success rates for minoxidil and finasteride vary considerably; some achieve significant results, others barely visible. PP405 is likely to be no exception. In addition, there is no long-term data yet, neither on side effects nor on the optimal dosage. For now, the active ingredient remains an exciting area of research, but not an approved therapy.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-why-early-intervention-is-so-important\">Why Early Intervention is so Important<\/h2>\n\n\n\n<p>How well a new treatment works also depends on when treatment begins. In the early stages of <a href=\"https:\/\/elithair.com\/uk\/blog\/androgenetic-alopecia-our-guide\/\">androgenetic alopecia<\/a>, the hair follicles are usually still present, \u200b\u200balbeit weakened. A stimulating agent can reactivate their activity. <\/p>\n\n\n\n<p>However, if the follicles are already permanently destroyed or scarred, growth can no longer be reactivated. In this case, PP405 can at best slow the progression, but cannot generate new hair. <\/p>\n\n\n\n<p>This shows that those who react early have the best chances, regardless of the treatment.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-why-are-hair-transplants-so-successful\">Why Are Hair Transplants so Successful?<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"500\" src=\"https:\/\/elithair.com\/uk\/wp-content\/uploads\/sites\/3\/2025\/10\/before-after-elithair-results.webp\" alt=\"The before and after results of an Elithair hair transplant patient.\" class=\"wp-image-92384\" srcset=\"https:\/\/elithair.com\/uk\/wp-content\/uploads\/sites\/3\/2025\/10\/before-after-elithair-results.webp 750w, https:\/\/elithair.com\/uk\/wp-content\/uploads\/sites\/3\/2025\/10\/before-after-elithair-results-300x200.webp 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/figure>\n\n\n\n<p>While new substances like PP405 are still being researched, hair transplantation has long been a proven, permanent solution. Modern methods such as <a href=\"https:\/\/elithair.com\/uk\/technique\/fue-hair-transplant\/\">FUE (Follicular Unit Extraction)<\/a> or <a href=\"https:\/\/elithair.com\/uk\/technique\/dhi-hair-transplant\/\">DHI (Direct Hair Implantation)<\/a> enable natural results that last a lifetime. If you\u2019d like to understand how these procedures work and why many patients choose to have their surgery abroad, explore our <a href=\"https:\/\/elithair.com\/uk\/hair-transplant-turkey-guide\/\">detailed guide to hair transplants in Turkey<\/a>.<\/p>\n\n\n\n<p>Advantages at a glance: <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/elithair.com\/uk\/hair-transplant-before-after\/\">Natural result<\/a>: The hair comes from the patient&#8217;s own head and thus grows and behaves naturally.<\/li>\n\n\n\n<li>Permanent effect: Once transplanted, the follicles remain resistant to DHT. <\/li>\n\n\n\n<li>Fully bespoke: Hair density and hairline can be precisely shaped.<\/li>\n\n\n\n<li>Emotional effect: Patients report increased self-confidence, zest for life, and a new body image.<\/li>\n<\/ul>\n\n\n\n<p>Thanks to gentle techniques such as the <a href=\"https:\/\/elithair.com\/uk\/technique\/anaesthesia-for-your-hair-transplant\/\">Sleep Deep method<\/a>, the procedure is now virtually painless, safe, and relaxing \u2013 and offers real results.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-conclusion-research-with-potential-better-results-with-your-own-hair\">Conclusion: Research With Potential, Better Results With Your Own Hair<\/h2>\n\n\n\n<p>PP405 demonstrates how intensively science is working on new solutions for hair loss. However, there&#8217;s still a long way to go before the active ingredient can truly represent an alternative. <\/p>\n\n\n\n<p>For anyone seeking visible and lasting results, hair transplantation remains the most effective method. It combines medical precision with a result that not only promotes growth but also boosts self-confidence. <\/p>\n\n\n\n<p>Get personalised advice from Elithair now and find out which method offers the best and most sustainable path to full hair for you.<\/p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>What Is PP405? PP405 is a newly developed, non-hormonal active ingredient currently being tested in preclinical and early clinical trials. Chemically, it belongs to the so-called low-molecular-weight compounds \u2013 small organic molecules that specifically influence biochemical processes in cells. PP405 was developed by the US biotech company Pelage Pharmaceuticals, which specialises in regenerative therapies for [&hellip;]<\/p>\n","protected":false},"author":18,"featured_media":92382,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"pp405 androgenetic alopecia","_yoast_wpseo_title":"PP405: What's Behind This New Active Ingredient? | Elithair","_yoast_wpseo_metadesc":"PP405 \u2013 a new hope for hair loss? Learn what the latest studies reveal and when a hair transplant is the better option.","_yoast_wpseo_meta-robots-noindex":"","_yoast_wpseo_meta-robots-nofollow":"","_yoast_wpseo_meta-robots-adv":"","_yoast_wpseo_canonical":"","_yoast_wpseo_opengraph-title":"","_yoast_wpseo_opengraph-description":"","_yoast_wpseo_opengraph-image":"","_yoast_wpseo_twitter-title":"","_yoast_wpseo_twitter-description":"","_yoast_wpseo_twitter-image":"","_hm_hreflang_map":[],"_hm_language_code":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"class_list":["post-92379","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-hair-loss"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>PP405: What&#039;s Behind This New Active Ingredient? | Elithair<\/title>\n<meta name=\"description\" content=\"PP405 \u2013 a new hope for hair loss? Learn what the latest studies reveal and when a hair transplant is the better option.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/elithair.com\/uk\/blog\/pp405-for-androgenetic-alopecia\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PP405: Hope or Hype? The New Approach to Androgenetic Alopecia\" \/>\n<meta property=\"og:description\" content=\"PP405 \u2013 a new hope for hair loss? Learn what the latest studies reveal and when a hair transplant is the better option.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/elithair.com\/uk\/blog\/pp405-for-androgenetic-alopecia\/\" \/>\n<meta property=\"og:site_name\" content=\"Elithair UK\" \/>\n<meta property=\"article:published_time\" content=\"2025-10-16T08:43:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/elithair.com\/uk\/wp-content\/uploads\/sites\/3\/2025\/10\/lab-vial-liquid.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"750\" \/>\n\t<meta property=\"og:image:height\" content=\"500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"saoirse\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"saoirse\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/elithair.com\\\/uk\\\/blog\\\/pp405-for-androgenetic-alopecia\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/elithair.com\\\/uk\\\/blog\\\/pp405-for-androgenetic-alopecia\\\/\"},\"author\":{\"name\":\"saoirse\",\"@id\":\"https:\\\/\\\/elithair.com\\\/uk\\\/#\\\/schema\\\/person\\\/d2eb06ec017745d6cfc057a5d180911c\"},\"headline\":\"PP405: Hope or Hype? The New Approach to Androgenetic Alopecia\",\"datePublished\":\"2025-10-16T08:43:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/elithair.com\\\/uk\\\/blog\\\/pp405-for-androgenetic-alopecia\\\/\"},\"wordCount\":836,\"image\":{\"@id\":\"https:\\\/\\\/elithair.com\\\/uk\\\/blog\\\/pp405-for-androgenetic-alopecia\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/elithair.com\\\/uk\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2025\\\/10\\\/lab-vial-liquid.webp\",\"articleSection\":[\"Hair Loss\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/elithair.com\\\/uk\\\/blog\\\/pp405-for-androgenetic-alopecia\\\/\",\"url\":\"https:\\\/\\\/elithair.com\\\/uk\\\/blog\\\/pp405-for-androgenetic-alopecia\\\/\",\"name\":\"PP405: What's Behind This New Active Ingredient? | Elithair\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/elithair.com\\\/uk\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/elithair.com\\\/uk\\\/blog\\\/pp405-for-androgenetic-alopecia\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/elithair.com\\\/uk\\\/blog\\\/pp405-for-androgenetic-alopecia\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/elithair.com\\\/uk\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2025\\\/10\\\/lab-vial-liquid.webp\",\"datePublished\":\"2025-10-16T08:43:00+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/elithair.com\\\/uk\\\/#\\\/schema\\\/person\\\/d2eb06ec017745d6cfc057a5d180911c\"},\"description\":\"PP405 \u2013 a new hope for hair loss? Learn what the latest studies reveal and when a hair transplant is the better option.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/elithair.com\\\/uk\\\/blog\\\/pp405-for-androgenetic-alopecia\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/elithair.com\\\/uk\\\/blog\\\/pp405-for-androgenetic-alopecia\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/elithair.com\\\/uk\\\/blog\\\/pp405-for-androgenetic-alopecia\\\/#primaryimage\",\"url\":\"https:\\\/\\\/elithair.com\\\/uk\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2025\\\/10\\\/lab-vial-liquid.webp\",\"contentUrl\":\"https:\\\/\\\/elithair.com\\\/uk\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2025\\\/10\\\/lab-vial-liquid.webp\",\"width\":750,\"height\":500,\"caption\":\"A scientist holds a vial of liquid in a lab.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/elithair.com\\\/uk\\\/blog\\\/pp405-for-androgenetic-alopecia\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/elithair.com\\\/uk\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"PP405: Hope or Hype? The New Approach to Androgenetic Alopecia\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/elithair.com\\\/uk\\\/#website\",\"url\":\"https:\\\/\\\/elithair.com\\\/uk\\\/\",\"name\":\"Elithair UK\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/elithair.com\\\/uk\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/elithair.com\\\/uk\\\/#\\\/schema\\\/person\\\/d2eb06ec017745d6cfc057a5d180911c\",\"name\":\"saoirse\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/596c806c61eb33a99b804b9d4f2e710f836bdb9324972a8f764b615439b4061a?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/596c806c61eb33a99b804b9d4f2e710f836bdb9324972a8f764b615439b4061a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/596c806c61eb33a99b804b9d4f2e710f836bdb9324972a8f764b615439b4061a?s=96&d=mm&r=g\",\"caption\":\"saoirse\"},\"url\":\"https:\\\/\\\/elithair.com\\\/uk\\\/author\\\/saoirse\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"PP405: What's Behind This New Active Ingredient? | Elithair","description":"PP405 \u2013 a new hope for hair loss? Learn what the latest studies reveal and when a hair transplant is the better option.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/elithair.com\/uk\/blog\/pp405-for-androgenetic-alopecia\/","og_locale":"en_GB","og_type":"article","og_title":"PP405: Hope or Hype? The New Approach to Androgenetic Alopecia","og_description":"PP405 \u2013 a new hope for hair loss? Learn what the latest studies reveal and when a hair transplant is the better option.","og_url":"https:\/\/elithair.com\/uk\/blog\/pp405-for-androgenetic-alopecia\/","og_site_name":"Elithair UK","article_published_time":"2025-10-16T08:43:00+00:00","og_image":[{"width":750,"height":500,"url":"https:\/\/elithair.com\/uk\/wp-content\/uploads\/sites\/3\/2025\/10\/lab-vial-liquid.webp","type":"image\/webp"}],"author":"saoirse","twitter_card":"summary_large_image","twitter_misc":{"Written by":"saoirse","Estimated reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/elithair.com\/uk\/blog\/pp405-for-androgenetic-alopecia\/#article","isPartOf":{"@id":"https:\/\/elithair.com\/uk\/blog\/pp405-for-androgenetic-alopecia\/"},"author":{"name":"saoirse","@id":"https:\/\/elithair.com\/uk\/#\/schema\/person\/d2eb06ec017745d6cfc057a5d180911c"},"headline":"PP405: Hope or Hype? The New Approach to Androgenetic Alopecia","datePublished":"2025-10-16T08:43:00+00:00","mainEntityOfPage":{"@id":"https:\/\/elithair.com\/uk\/blog\/pp405-for-androgenetic-alopecia\/"},"wordCount":836,"image":{"@id":"https:\/\/elithair.com\/uk\/blog\/pp405-for-androgenetic-alopecia\/#primaryimage"},"thumbnailUrl":"https:\/\/elithair.com\/uk\/wp-content\/uploads\/sites\/3\/2025\/10\/lab-vial-liquid.webp","articleSection":["Hair Loss"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/elithair.com\/uk\/blog\/pp405-for-androgenetic-alopecia\/","url":"https:\/\/elithair.com\/uk\/blog\/pp405-for-androgenetic-alopecia\/","name":"PP405: What's Behind This New Active Ingredient? | Elithair","isPartOf":{"@id":"https:\/\/elithair.com\/uk\/#website"},"primaryImageOfPage":{"@id":"https:\/\/elithair.com\/uk\/blog\/pp405-for-androgenetic-alopecia\/#primaryimage"},"image":{"@id":"https:\/\/elithair.com\/uk\/blog\/pp405-for-androgenetic-alopecia\/#primaryimage"},"thumbnailUrl":"https:\/\/elithair.com\/uk\/wp-content\/uploads\/sites\/3\/2025\/10\/lab-vial-liquid.webp","datePublished":"2025-10-16T08:43:00+00:00","author":{"@id":"https:\/\/elithair.com\/uk\/#\/schema\/person\/d2eb06ec017745d6cfc057a5d180911c"},"description":"PP405 \u2013 a new hope for hair loss? Learn what the latest studies reveal and when a hair transplant is the better option.","breadcrumb":{"@id":"https:\/\/elithair.com\/uk\/blog\/pp405-for-androgenetic-alopecia\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/elithair.com\/uk\/blog\/pp405-for-androgenetic-alopecia\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/elithair.com\/uk\/blog\/pp405-for-androgenetic-alopecia\/#primaryimage","url":"https:\/\/elithair.com\/uk\/wp-content\/uploads\/sites\/3\/2025\/10\/lab-vial-liquid.webp","contentUrl":"https:\/\/elithair.com\/uk\/wp-content\/uploads\/sites\/3\/2025\/10\/lab-vial-liquid.webp","width":750,"height":500,"caption":"A scientist holds a vial of liquid in a lab."},{"@type":"BreadcrumbList","@id":"https:\/\/elithair.com\/uk\/blog\/pp405-for-androgenetic-alopecia\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/elithair.com\/uk\/"},{"@type":"ListItem","position":2,"name":"PP405: Hope or Hype? The New Approach to Androgenetic Alopecia"}]},{"@type":"WebSite","@id":"https:\/\/elithair.com\/uk\/#website","url":"https:\/\/elithair.com\/uk\/","name":"Elithair UK","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/elithair.com\/uk\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Person","@id":"https:\/\/elithair.com\/uk\/#\/schema\/person\/d2eb06ec017745d6cfc057a5d180911c","name":"saoirse","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/596c806c61eb33a99b804b9d4f2e710f836bdb9324972a8f764b615439b4061a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/596c806c61eb33a99b804b9d4f2e710f836bdb9324972a8f764b615439b4061a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/596c806c61eb33a99b804b9d4f2e710f836bdb9324972a8f764b615439b4061a?s=96&d=mm&r=g","caption":"saoirse"},"url":"https:\/\/elithair.com\/uk\/author\/saoirse\/"}]}},"jetpack_featured_media_url":"https:\/\/elithair.com\/uk\/wp-content\/uploads\/sites\/3\/2025\/10\/lab-vial-liquid.webp","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/elithair.com\/uk\/wp-json\/wp\/v2\/posts\/92379","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/elithair.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/elithair.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/elithair.com\/uk\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/elithair.com\/uk\/wp-json\/wp\/v2\/comments?post=92379"}],"version-history":[{"count":0,"href":"https:\/\/elithair.com\/uk\/wp-json\/wp\/v2\/posts\/92379\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/elithair.com\/uk\/wp-json\/wp\/v2\/media\/92382"}],"wp:attachment":[{"href":"https:\/\/elithair.com\/uk\/wp-json\/wp\/v2\/media?parent=92379"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/elithair.com\/uk\/wp-json\/wp\/v2\/categories?post=92379"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/elithair.com\/uk\/wp-json\/wp\/v2\/tags?post=92379"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}